How I Made $1,596 in an Hour from My Little List of Less Than 1k Subs
And how my client pocketed a nice $2k in less than an hour
Last week, I pulled in a cool extra grand in a few hours. And my client? He pocketed a nice $2k in less than an hour.
How’d we do it?
We made Tiny Little Offers to our small email lists. Offers that took little time to throw together yet hauled in piles of cold hard cash.
See, most “experts” try to convince you that you need a massive list before you can make real money. That’s a load of crap. These Tiny Little Offers prove you can bank serious cash with tiny lists too.
Let me break down exactly what me and my client did:
- My list is tiny. Less than 1,000 subscribers tiny. But when I sent them a quick offer for a year’s worth of newsletter ideas for just $399. It sold out within 60 minutes
- My client has an even smaller list. Yet he made almost $2K in 45 minutes by offering subscribers limited access to a special coaching program
The tiny size of our lists didn’t matter. We crafted irresistible Tiny Little Offers that solved a pressing problem for readers. And we reaped the rewards.
Now you’re probably wondering:
What makes these offers so lucrative? And how can I create my own to turn a profit with my small list?
I’ve used Tiny Little Offers to add thousands in extra income for my clients. And today I’ll break down exactly how to create your own in simple, no-BS steps.
If this is the first time you’re reading an article by me…
Hi, I’m Rahul Choudhary and I’m the founder of Beef Up Media, the go-to email marketing agency for Solopreneurs & SaaS businesses.
What Makes These Bad Boys So Freakin’ Profitable
Tiny Little Offers pack a punch because they’re crafted to push readers’ buttons in all the right ways. Let’s dive into the details:
1) They solve one piece of a bigger puzzle
Don’t try to solve everyone’s entire world in one offer. These offers zap just one pain point.
Like my offer for a year’s worth of newsletter ideas. It didn’t solve all my readers’ email marketing issues. But it took one headache off their plates.
This focused approach works for two reasons:
- Readers can say yes without fully committing to you or your teachings. Making it an irresistible impulse buy.
- It leaves them wanting more from you. I already have calls booked with one buyer ready to invest in my flagship offer.
2) They’re way easier to buy than big offers
Tiny Little Offers have a low barrier to entry. It’s not a giant investment so readers barely hesitate before whipping out their wallets.
3) The limited availability ups the FOMO, big time
When I marketed 25 slots, people jumped on them. They didn’t want to miss out.
4) No fancy sales page needed
I described my offer in a few sentences right inside an email. That’s it.
So don’t buy into the myth that offers require complicated funnels. These are lightening-fast to create and sell.
How to Cook Up Red-Hot Irresistible Offers
You now know WHY Tiny Little Offers bank cash. Now let’s talk about how to create your own money-makers:
1) Pinpoint one piece of the puzzle
Really understand your audience. What’s their #1 headache or roadblock right now? Craft an offer laser-targeted to solve that specific pain point.
If you struggle with this, check out my Free Customer Clarity Kit:
2) Make your offer crazy specific
Generic offers don’t convert. Get ultra-clear on what you’re delivering.
My offer was for 52 research-based newsletter ideas with headlines, outlines and content hooks. I left nothing to chance or interpretation.
3) Limit availability
People want what they can’t have. Cap your offer at a tiny number to ignite frenzy and demand.
I only offered 4 slots. This sweet spot balances maximising FOMO without overworking myself.
4) Price it right
Too cheap and people don’t value it. Too expensive and they won’t bite. For Tiny Little Offers, stick under $500.
This amount is enticing enough to pique interest while still feeling like a “no brainer” purchase.
Spin Those Quick Wins Into Long-Term Paydays
The cash from Tiny Little Offers is awesome. But they can also lead to something even better… your high-ticket offers.
Here’s how I turn these bite-sized offers into big long-term wins:
1) Upsell to my flagship offer
Once someone purchases your Tiny Little Offer and sees you overdeliver, they trust you.
Strike while the iron’s hot. Send an email pitching your premium offer. Emphasise the Tiny Little Offer solved just one piece of their puzzle. And your flagship offer will handle the rest.
2) Book sales calls
Warm leads are everything. After someone buys a Tiny Little Offer, get them on a strategy call ASAP. Build that relationship and make a personalised pitch for working together.
3) Unlock momentum
Success builds momentum. Use the buzz and revenue from a hot Tiny Little Offer to build anticipation for your next launch.
Time back-to-back offers while demand is high to maximise your earning potential.
Also read:
Wrap Up and Take Action
There you have it, folks. Everything you need to start whipping up red-hot Tiny Little Offers.
Here’s a quick recap:
- Tiny Little Offers solve one piece of your audience’s bigger problem. This focused approach converts like crazy.
- They have a low barrier to entry and limited availability. So they’re lightening fast to create and buyers leap on them.
- Spin them into bigger opportunities like upsells and sales calls down the line.
Still not sure if Tiny Little Offers are right for you?
Then here’s what I suggest:
Test the waters with ONE offer. Keep it simple, laser-focused and priced under $500. Send it out to that tiny list you’ve been building.
I bet you’ll be stunned by the response. You’ll quickly recoup your time creating it. And you’ll see first-hand how even tiny lists can drive big revenue.
Once you find an offer that converts, milk it! Rinse and repeat.
And don’t forget to leverage your buyers into long-term opportunities.
Tiny Little Offers have added a ton of revenue for our clients without needing a huge list or funnel. Now it’s your turn. Take this ball and run with it!
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